It starts the same way every time.
A friend says, "You have to watch this show." You nod, fully intending to remember. Three days later, it's gone. Evaporated into the swamp of recommendations you've been collecting in screenshots, Notes app lists, and the graveyard of your group chat.
Sound familiar?
The Recommendation Black Hole
We all do this. Someone recommends a book at dinner. You hear about a restaurant on a podcast. A coworker drops a movie title in Slack. Every single one of these feels important in the moment — and almost none of them survive the week.
The problem isn't that we don't care. It's that we don't have a place for it all.
Think about how you currently track recommendations:
- — a graveyard of bullet points you never revisit
- — buried in your camera roll between selfies and receipts
- — good luck scrolling back through 400 messages to find that album name
- — the least reliable storage system ever invented
None of these are designed for curation. They're designed for capturing, and capturing without organizing is just hoarding with extra steps.
What If Your Taste Had a Home?
That's the question that started Stacks.
We wanted a single place where you could collect everything you love — movies, books, music, restaurants, podcasts, whatever matters to you — and have it actually look beautiful. Not a spreadsheet. Not a list. A shelf.
Because there's a difference between saving something and curating something. Saving is passive — you throw it in a drawer and forget about it. Curating is intentional. It says: "This matters to me. This is who I am."
The Social Part
Here's where it gets interesting. Your taste isn't just for you — it's how you connect with people.
Think about it. When you walk into someone's apartment and see their bookshelf, you learn more about them in thirty seconds than you would in an hour of small talk. You see what they care about, what shaped them, what they'd recommend if you asked.
Stacks brings that feeling online.
When you follow someone on Stacks, you're not following their hot takes or their selfies. You're following their taste. And Stacks can actually tell you how much your taste overlaps — so when someone with 87% matching taste adds a new movie to their shelf, you pay attention.
No algorithm decides what you see. Just real people with real taste, sharing what they love.
No Ads. Ever.
This is a promise, not a marketing line.
We believe ads change the incentives of a product. The moment you sell attention, you start optimizing for time-on-screen instead of value-delivered. We'd rather build something you open for two minutes, find exactly what you need, and close — than something that tricks you into scrolling for an hour.
Stacks makes money through affiliate links. When you discover a book on someone's shelf and buy it, we get a small commission. You pay the same price either way. Our incentive is to help you find things you'll actually love — not to keep you trapped in a feed.
What's Next
We're still building. Every week, Stacks gets a little better — more categories, better taste matching, more ways to share what you love with the people who'll appreciate it.
If you've ever lost a recommendation in a group chat, or wished your friends could see what you're into, or just wanted a beautiful place to keep track of the things that make life good — Stacks is for you.
Your taste deserves more than a Notes app. Come curate with us.
Stacks is built by Red Collar, a small studio that believes software should be warm, intentional, and ad-free. Download Stacks →